What are ezines and blogs? Ezines and blogs are just two of the many ways you can connect with your list and reel in new customers. An ezine is an electronic magazine. It is like a print magazine, but in digital format.
A blog is short for web log. Blogs are webpages that are commonly used as personal journals or personal communication that is more about the author of the blog. However, you can put articles and marketing communication on your blog. Both ezines and blogs are excellent marketing tools to use in your Internet business.
Question #2: Do you use your ezine and blog in different ways? Do you see an ezine as primarily for marketing and blog as a more chatty conversational way to connect between the audience? Is there are difference between the two?
Answer: That is how a lot of people view these two marketing tools. However, I view it differently. A blog is a great way to have a more casual conversation with your list, but I don't want to manage my blog to the point where I have to deal with comments. Dealing with comments on my blog takes time. This means that I am essentially paying to respond to these comments because I could use this time to do another task that earns me money.
My ezine and my newsletter is usually the same conversation that is on my blog. That way I can repurpose and reuse my content. I get more miles from my content this way. For example, if I send out an ezine email it usually goes on my blog. If I submit an article, it goes on my blog. I do that from a search engine marketing perspective.
So I use the ezine and blog in relatively the same manner. The only difference is that the ezine goes out through email while the blog goes out through RSS feeds. RSS feeds also let your blog subscribers know when new content has been added.
I know other people that do it differently. I do it this way because it's the lazy way of doing it, but it works. I like to reuse content as much as I can because it just makes sense. I recommend having both a blog and ezine to keep your relationship strong with your list. Plus, your content and brand will be in more locations on the Internet.
Author Resource:-
There are many strategies to making money on the internet, but nothing makes sense unless you have a big list. Email Marketing is the most profitable way to make money on the internet. Discover how to use the internet and turn your computer into a cash gushing machine. Sign-up right now for Matt Bacak's FREE online newsletter to find out how to do exactly that - Go here: www.GenerateMillionsOnline.com
The Free Ride In Public Schools 27 Nov 2008 at 11:28am
Why should public-school students bother doing homework or studying hard if they advance to the next grade no matter how bad they do in class? That would be dumb, and these kids are not dumb. Punishing the Victim -- Why Public Schools Pressure Parents To Give Their Kid... 27 Nov 2008 at 11:28am
It is normal for bright, energetic kids to be bored in public school. To solve the problem of "unruly" children, public schools now pressure parents to give their kids potentially dangerous mind-altering drugs. The Graceful Art of Defrazzling - For Mothers 27 Nov 2008 at 11:28am
An introduction to a "defrazzled" method of surviving life as a mother
If you are interested in learning about and discussing social services and social services agency management, please visit SocialServicesAgencyManagement.com where you will also learn about the new ecological model of excellence.
![[Valid RSS feed]](http://www.LeadershipVillage.com/images/icon_Rss.png "XML Feed For RSS"){kind=icon}
Category Rss Feed
Print This Article
Add To Favorites
